Tag Archives: Global supply chains

Where does AI come from?

I am thrilled to announce that an important article has just seen the light. Entitled ‘Where does AI come from? A global case study across Europe, Africa, and Latin America’, it is part of a special issue of New Political Economy on ‘Power relations in the digital economy‘. It is the result of joint work that I have done with members of the Diplab team (A.A. Casilli, M. Cornet, C. Le Ludec and J. Torres Cierpe) on the organisational and geographical forces underpinning the supply chains of artificial intelligence (AI). Where and how do AI producers recruit workers to perform data annotation and other essential, albeit lower-level supporting tasks to feed machine-learning algorithms? The literature reports a variety of organisational forms, but the reasons of these differences and the ways data work dovetails with local economies have remained for long under-researched. This article does precisely this, clarifying the structure and organisation of these supply chains, and highlighting their impacts on labour conditions and remunerations.

Framing AI as an instance of the outsourcing and offshoring trends already observed in other globalised industries, we conduct a global case study of the digitally enabled organisation of data work in France, Madagascar, and Venezuela. We show that the AI supply chains procure data work via a mix of arm’s length contracts through marketplace-like platforms, and of embedded firm-like structures that offer greater stability but less flexibility, with multiple intermediate arrangements that give different roles to platforms. Each solution suits specific types and purposes of data work in AI preparation, verification, and impersonation. While all forms reproduce well-known patterns of exclusion that harm externalised workers especially in the Global South, disadvantage manifests unevenly depending on the structure of the supply chains, with repercussions on remunerations, job security, and working conditions.

Marketplace- and firm-like platforms in the supply chains for data work in Europe, Africa, and Latin America. Dark grey countries: main case studies, light grey countries: comparison cases. Organisational modes range from almost totally marketplace oriented (darker rectangle, Venezuela) to almost entirely firm oriented (lighter rectangle, Madagascar). AI preparation (darker circle) is ubiquitous, but AI verification (darker triangle) and AI impersonation (darker star) tend to happen in ‘deep labour’ and firm-like organisations where embeddedness is higher.

We conclude that responses based only on worker reclassification, as attempted in some countries especially in the Global North, are insufficient. Rather, we advocate a policy mix at both national and supra-national levels, also including appropriate regulation of technology and innovation, and promotion of suitable strategies for economic development.

The Version of record is here, while here is an open access preprint.

Brazil in the global AI supply chains: the role of micro-workers

AI is not just a Silicon Valley dream. It relies among other things, on inputs from human workers who generate and annotate data for machine learning. They record their voice to augment speech datasets, transcribe receipts to provide examples to OCR software, tag objects in photographs to train computer vision algorithms, and so on. They also check algorithmic outputs, for example, by noting whether the outputs of a search engine meet users’ queries. Occasionally, they take the place of failing automation, for example when content moderation software is not subtle enough to distinguish whether some image or video is appropriate. AI producers outsource these so-called “micro-tasks” via international digital labor platforms, who often recruit workers in Global-South countries, where labor costs are lower. Pay is by piecework, without any no long-term commitment and without any social-security scheme or labor protection.

In a just-published report co-authored with Matheus Viana Braz and Antonio A. Casilli, as part of the research program DiPlab, we lifted the curtain on micro-workers in Brazil, a country with a huge, growing, and yet largely unexplored reservoir of AI workers.

We found among other things that:

  • Three out of five Brazilian data workers are women, while in most other previously-surveyed countries, women are a minority (one in three or less in ILO data).
  • 9 reais (1.73 euros) per hour is the average amount earned on platforms.
  • There are at least 54 micro-working platforms operating in Brazil.
  • One third of Brazilian micro-workers have no other source of income, and depend on microworking platforms for subsistence.
  • Two out of five Brazilian data workers are (apart from this activity) unemployed, without professional activity, or in informality. In Brazil, platform microwork arises out of widespread unemployment and informalization of work.
  • Three out of five of data workers have completed undergraduate education, although they mostly do repetitive and unchallenging online data tasks, suggesting some form of skill mismatch.
  • The worst microtasks involve moderation of violent and pornographic contents on social media, as well as data training in tasks that workers may find uncomfortable or weird, such as taking pictures of dog poop in domestic environments to train data for “vacuuming robots”.
  • Workers’ main grievances are linked to uncertainty, lack of transparency, job insecurity, fatigue and lack of social interaction on platforms.

To read the report in English, click here.

To read the report in Portuguese, click here.